Eastman Unveils Naia™ Renew: Sustainable, Breathable Fiber for Bedding


02/24/2025


Eastman unveiled its latest advancement in sustainable fibers at the Heimtextil trade fair in Frankfurt, Germany. Expanding beyond its established success in bedding and towels, Eastman’s Naia Renew cellulosic fiber now offers a new solution for fill applications. This innovation enhances comforters and quilts with exceptional breathability, luxurious softness, and effortless maintenance.

Visitors at Heimtextil can discover the benefits of Naia™ Renew for bedding fill at Hall 11.0, booth 61, where interactive displays and product demonstrations showcase its capabilities.
“This marks a significant step forward in integrating Naia Renew into home textiles, addressing the rising demand for high-performance and environmentally conscious solutions,” said Chad Doub, segment market manager for Eastman’s textiles division.

Since the human body naturally produces moisture throughout the night, effective moisture management is essential for a restful sleep. Naia Renew promotes a dry and comfortable sleeping environment by excelling in breathability and moisture control, efficiently handling absorption, transportation, and evaporation of moisture.

Designed with a distinctive Y-shaped cross-section, Naia Renew fiber optimizes moisture wicking and dispersion. Its rapid-drying properties help maintain a consistently dry feel, while the Y-shaped structure enhances loft and bulk compared to conventional fiber designs. This contributes to improved softness, warmth, and airflow within the padding for superior moisture regulation.

“This innovation allows the fibers to adapt to temperature changes throughout the night, ensuring optimal comfort,” added Doub.

Naia Renew elevates comforters by enhancing airflow and moisture management, outperforming conventional single-fiber fills in water-vapor resistance and transmission tests.
In addition to offering a silky and lightweight texture, the fiber provides exceptional softness and comfort. Hypoallergenic and resistant to bacterial growth, Naia Renew helps maintain freshness even after multiple washes, minimizing odors and keeping comforters feeling clean and inviting.

Furthermore, Naia Renew fibers are machine washable, delivering a practical and durable solution for today’s fast-paced lifestyles.

Click here to know more about Naia Renew for fill and other home textile applications.