Dailycsr.com – 31 December 2019 – Let us glance at the year of 2019 for its mile stone achievements in the corporate sector. There have been some bold steps and stories that have influenced people. Moreover, 3blassiciation.com informs that 2019 has proven to be quite an eventful one for “corporate, executive and employee activism”. Here are some of the stories that were noticed by the team.
In January 2019, Super Bowl took a stand through its advertisements, while other brands like Anheuser-Busch and Gillette aired ads with purpose post and during the game which attempted to deliver a message. Similarly, Anheuser Busch threw lights on the issue of migration while Gillette targeted “toxic masculinity”. Additionally, the chief executive of BlackRock, Larry Fink in his letter about the involvement of the corporate sector in the matters of “social and political issues” stated that companies cannot watch them from the sidelines, whereby grabbing headlines.
In following month of February 2019, executive with black origins created the PAC which has been dedicated to the “economic issues”, namely wages, work and wealth related matters that affect the black Americans.
Then in the month of March 2019, the “Dick’s Sporting Goods” decided to put at end of selling guns. This decision came after a year when it had stopped “selling assault-style rifles”. The said step was taken in response to the “mass shooting” that took place in the “Marjory Stoneman Douglas High School” in Florida’s Parkland. In fact, in the same month the rallies “March for Our Lives” came out sparking conversation about the laws on gun all across the country which till date continues to fuel dialogue.
In April 2019, employees came out in public to demand that Amazon takes steps in addressing the issue of climate change. Likewise, Patagonia decides to not collaborate with brands that are not aligned in their mission with the goals set forward by the company. While, the 3blassociation informs:
“Ben & Jerry’s calls on lawmakers to pass legislation that would expunge all cannabis convictions from legal records, which disproportionately affect people of color, saying that ‘legalization without justice is half baked’.”
Know more about such highlight stories from the corporate world for the year of 2019 by clicking on the link provided below:
https://www.3blassociation.com/files/hmc8Zj/Brands_Taking_Stands_2019_Year_in_Review.pdf
References:
3blassociation.com
In January 2019, Super Bowl took a stand through its advertisements, while other brands like Anheuser-Busch and Gillette aired ads with purpose post and during the game which attempted to deliver a message. Similarly, Anheuser Busch threw lights on the issue of migration while Gillette targeted “toxic masculinity”. Additionally, the chief executive of BlackRock, Larry Fink in his letter about the involvement of the corporate sector in the matters of “social and political issues” stated that companies cannot watch them from the sidelines, whereby grabbing headlines.
In following month of February 2019, executive with black origins created the PAC which has been dedicated to the “economic issues”, namely wages, work and wealth related matters that affect the black Americans.
Then in the month of March 2019, the “Dick’s Sporting Goods” decided to put at end of selling guns. This decision came after a year when it had stopped “selling assault-style rifles”. The said step was taken in response to the “mass shooting” that took place in the “Marjory Stoneman Douglas High School” in Florida’s Parkland. In fact, in the same month the rallies “March for Our Lives” came out sparking conversation about the laws on gun all across the country which till date continues to fuel dialogue.
In April 2019, employees came out in public to demand that Amazon takes steps in addressing the issue of climate change. Likewise, Patagonia decides to not collaborate with brands that are not aligned in their mission with the goals set forward by the company. While, the 3blassociation informs:
“Ben & Jerry’s calls on lawmakers to pass legislation that would expunge all cannabis convictions from legal records, which disproportionately affect people of color, saying that ‘legalization without justice is half baked’.”
Know more about such highlight stories from the corporate world for the year of 2019 by clicking on the link provided below:
https://www.3blassociation.com/files/hmc8Zj/Brands_Taking_Stands_2019_Year_in_Review.pdf
References:
3blassociation.com