Crocs’ Circular Economy Efforts: Recycled Clogs & Take-Back Program

This week, Alyssa Zucker is joined by Deanna Bratter, Chief Sustainability Officer at Crocs, Inc., to explore the company’s innovative efforts in advancing the circular economy. Their conversation highlights Crocs, Inc.’s launch of the Keep It Going Classic Clog, which incorporates 25% recycled materials, along with the introduction of a retail take-back program in 2023. Tune in for insights into the program’s development, including the hurdles faced, customer feedback, and potential for expansion. The discussion also covers Crocs, Inc.’s broader social responsibility initiatives across its supply chain—and much more.

Click here to listen to the podcast now.