Space4All took the spotlight at Talladega Superspeedway, showcasing a partnership between Leidos, Darrell "Bubba" Wallace, Jr., 23XI Racing, and various aerospace organizations. The GEICO 500, part of NASCAR's annual events, brought a distinctive enthusiasm to this new national campaign designed to engage audiences typically not involved with space and STEM fields.
Space4All is a collaboration between public and private sectors with the goal of inspiring, preparing, and employing a diverse Space STEM workforce. By sharing the excitement of space on a national level, the initiative aims to spark interest in STEM and space careers while highlighting the numerous ways space technology benefits life on Earth.
The campaign was officially launched on April 8, following a Call to Action from Vice President Kamala Harris to extend the advantages of space to communities throughout the U.S. With a looming shortfall of 3.5 million STEM workers by 2025, Space4All seeks to generate widespread enthusiasm for space exploration and STEM career opportunities across the country.
Jonathan Pettus, senior vice president of aerospace systems at Leidos, stressed the importance of this initiative:
Space4All is a collaboration between public and private sectors with the goal of inspiring, preparing, and employing a diverse Space STEM workforce. By sharing the excitement of space on a national level, the initiative aims to spark interest in STEM and space careers while highlighting the numerous ways space technology benefits life on Earth.
The campaign was officially launched on April 8, following a Call to Action from Vice President Kamala Harris to extend the advantages of space to communities throughout the U.S. With a looming shortfall of 3.5 million STEM workers by 2025, Space4All seeks to generate widespread enthusiasm for space exploration and STEM career opportunities across the country.
Jonathan Pettus, senior vice president of aerospace systems at Leidos, stressed the importance of this initiative:
“Leidos is honored to support the Space4All initiative, working alongside our partners such as the Air Force, Space Force, FAA, DoD STEM, NASA, and other significant organizations. We are committed to closing this gap by promoting the accessibility of careers in space and STEM to everyone.”
Press Conference: Prior to the GEICO 500, a press conference took place featuring Pettus, 23XI driver Bubba Wallace, retired NASA astronaut Leland Melvin, commercial astronaut Dr. Sian Proctor, and American Institute of Aeronautics and Astronautics (AIAA) Vice President Brian Talbot. They announced the launch of the Space4All campaign. During the event, Wallace, Melvin, and Proctor symbolically exchanged an astronaut helmet and racecar driver fire suits, highlighting the collaborative spirit behind the initiative. The Space4All logo was prominently displayed on various elements of the race, including Bubba Wallace’s number 23 Leidos Toyota Camry XSE.
What’s Next: AIAA, a leading organization in this initiative, plans to extend the campaign to more communities in the upcoming months:
“Through our exceptional partnership with Leidos, we’ve initiated this awareness campaign to connect with individuals from all backgrounds, showing them that they have a place in space and STEM,” said Brian Talbot. “This is just the beginning. We’re eager to expand the Space Champion network by involving more space companies and educational organizations to illustrate how space benefits our everyday lives.”
For further details and to join the journey of discovery and innovation, visit Space4All.us.