T-Mobile's Magenta Giving Month: Blood Donation, STEM Support, and Employee Engagement
During Magenta Giving Month, T-Mobile has once again empowered its employees to unite, volunteer, donate, and create positive impacts in their communities. This nationwide initiative, now in its second year, saw T-Mobile offices buzzing with enthusiasm throughout April. More than just a transition from winter to spring, it marked a period where employees could give back to causes close to their hearts.
For T-Mobile, service is ingrained in its essence, extending beyond cell phone and customer service. Ulf Ewaldsson, T-Mobile’s President of Technology and executive co-sponsor of Magenta Giving Month, emphasized the company's commitment to community service. Last year's efforts raised an impressive $2 million, but this year, the company and its employees surpassed expectations, raising $2.6 million, setting the stage for an even greater impact in the future.
T-Mobile's dedication to philanthropy has not gone unnoticed, earning the company recognition as a top corporate giver. This commitment was demonstrated in April as employees contributed 21,429 volunteer hours and donated to 9,064 causes with the support of $30 in seed funding from the T-Mobile Foundation. These efforts resulted in over $2.6 million raised for various nonprofits.
Additionally, beyond monetary contributions, T-Mobile employees engaged in acts of service that hold immeasurable value. For instance, 349 units of blood were donated with the assistance of the American Red Cross, providing a life-saving resource in high demand. Through Magenta Giving Month, T-Mobile continues to demonstrate its dedication to making a difference, both in dollars raised and in the invaluable acts of service performed by its employees.
“Each year, on average, we need 4.5 million blood donations and more than one million platelet donations, and we need around 2.3 million volunteer blood donors to make that happen,” said Micah Holliman, Director of National Partnerships and Community Impact for the American Red Cross, noting the Team Magenta efforts alone can help over 1,000 people.
“We depend on thousands of volunteer blood donors every single day to help people in need of blood transfusions, so when T- Mobile came and said they would love for us to be a second beneficiary of Magenta Giving Month, it made all the difference.”
Tony Roscelli, a Senior Finance Manager at T-Mobile, expressed his delight at the convenience of donating his much-needed universal O-negative blood type during Magenta Giving Month. He remarked, "It’s fantastic that Magenta Giving Month has made it so easy for me to give back to the American Red Cross during my lunch break today and support other nonprofits throughout April."
For Alka Sud, also a Finance Manager at T-Mobile, the act of donating blood held a personal significance. She shared, "I have a close friend who is currently facing health challenges and requires multiple blood transfusions. She’s already had three. So, I thought, 'Yes, let’s donate blood!' Magenta Giving Month provides such a convenient opportunity to give back to the community, and it feels really rewarding to join forces as a team."
Throughout the month, T-Mobile collaborated with various charitable organizations, including local Boys & Girls Clubs, a prominent partner for the 2024 Magenta Giving Month. The company dedicated a day of service with the Boys & Girls Clubs, during which employees assembled 11,780 STEM supplies for students across different locations, from T-Mobile’s headquarters in Bellevue to offices in places like Frisco, Texas, and Herndon, Va.
Even smaller-scale events left a significant impact. Ten leaders from the company organized a "Froyo for Good" event for the second consecutive year to raise funds for multiple causes. Several company leaders matched the funds raised at the event, resulting in $151,218 in donations. Employees from T-Mobile’s headquarters in Bellevue, Overland Park, Kan., and offices in Dallas pitched in by participating in activities such as tree planting with the Arbor Day Foundation and Farmer Frog, and packing 7,000 meals to support Havesters – The Community Food Network in Overland Park. Despite the diverse activities, a common thread among all employees was their gratitude and smiles as they seized the opportunity to give back on their day of service.
For T-Mobile, service is ingrained in its essence, extending beyond cell phone and customer service. Ulf Ewaldsson, T-Mobile’s President of Technology and executive co-sponsor of Magenta Giving Month, emphasized the company's commitment to community service. Last year's efforts raised an impressive $2 million, but this year, the company and its employees surpassed expectations, raising $2.6 million, setting the stage for an even greater impact in the future.
T-Mobile's dedication to philanthropy has not gone unnoticed, earning the company recognition as a top corporate giver. This commitment was demonstrated in April as employees contributed 21,429 volunteer hours and donated to 9,064 causes with the support of $30 in seed funding from the T-Mobile Foundation. These efforts resulted in over $2.6 million raised for various nonprofits.
Additionally, beyond monetary contributions, T-Mobile employees engaged in acts of service that hold immeasurable value. For instance, 349 units of blood were donated with the assistance of the American Red Cross, providing a life-saving resource in high demand. Through Magenta Giving Month, T-Mobile continues to demonstrate its dedication to making a difference, both in dollars raised and in the invaluable acts of service performed by its employees.
“Each year, on average, we need 4.5 million blood donations and more than one million platelet donations, and we need around 2.3 million volunteer blood donors to make that happen,” said Micah Holliman, Director of National Partnerships and Community Impact for the American Red Cross, noting the Team Magenta efforts alone can help over 1,000 people.
“We depend on thousands of volunteer blood donors every single day to help people in need of blood transfusions, so when T- Mobile came and said they would love for us to be a second beneficiary of Magenta Giving Month, it made all the difference.”
Tony Roscelli, a Senior Finance Manager at T-Mobile, expressed his delight at the convenience of donating his much-needed universal O-negative blood type during Magenta Giving Month. He remarked, "It’s fantastic that Magenta Giving Month has made it so easy for me to give back to the American Red Cross during my lunch break today and support other nonprofits throughout April."
For Alka Sud, also a Finance Manager at T-Mobile, the act of donating blood held a personal significance. She shared, "I have a close friend who is currently facing health challenges and requires multiple blood transfusions. She’s already had three. So, I thought, 'Yes, let’s donate blood!' Magenta Giving Month provides such a convenient opportunity to give back to the community, and it feels really rewarding to join forces as a team."
Throughout the month, T-Mobile collaborated with various charitable organizations, including local Boys & Girls Clubs, a prominent partner for the 2024 Magenta Giving Month. The company dedicated a day of service with the Boys & Girls Clubs, during which employees assembled 11,780 STEM supplies for students across different locations, from T-Mobile’s headquarters in Bellevue to offices in places like Frisco, Texas, and Herndon, Va.
Even smaller-scale events left a significant impact. Ten leaders from the company organized a "Froyo for Good" event for the second consecutive year to raise funds for multiple causes. Several company leaders matched the funds raised at the event, resulting in $151,218 in donations. Employees from T-Mobile’s headquarters in Bellevue, Overland Park, Kan., and offices in Dallas pitched in by participating in activities such as tree planting with the Arbor Day Foundation and Farmer Frog, and packing 7,000 meals to support Havesters – The Community Food Network in Overland Park. Despite the diverse activities, a common thread among all employees was their gratitude and smiles as they seized the opportunity to give back on their day of service.
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