Daily CSR
Daily CSR

Daily CSR
Daily news about corporate social responsibility, ethics and sustainability

Nike Shapes Up The ‘Next Generation’ Of Responsible Citizens With Its Employees



05/07/2018

Nike’s responsibility towards the society motivates its employees to become facilitators for change in the communities.


Nike Shapes Up The ‘Next Generation’ Of Responsible Citizens With Its Employees
Dailycsr.com – 07 May 2018 – The CSR leaders always look for ways to find easy means of employee engagement in a way that the latter gets involved in their respective communities as a facilitator, whereby connecting the “team members” and the “local authorities” which often turns out to be a challenging task.
 
However, at Nike the above mentioned challenge has been overcome as the company indulged in training its people to become “volunteering champions”. This approach helped the employees at Nike to develop a “sense of ownership” of the company’s “Goodness program”. In fact, the company, in turn, the company provides a helping hand to charities for garnering “more support for their causes” by using the “Benevity platform”.
 
As a result, one of the “most active community partners” of Nike witnessed an increment of “85%” in donation inflow while an increment of “700%” in volunteerism. Kindly visit the link provided below to see for yourself how “Nike Trained Up Volunteer Champions”:
https://insights.benevity.com/home-page/nike-employee-volunteer-training?utm_source=3blmedia&utm_medium=owned&utm_campaign=&utm_content=how%20nike%20trained%20up%20their%20volunteer%20champions
 
 
References:
3blmedia.com