Tags (3) : brand strategy
Mary Kay Appoints Dr. Lucy Gildea as Chief Brand and Scientific Officer
03/17/2025 | Companies
beauty industry,
beauty technology,
brand identity,
brand storytelling,
brand strategy,
business strategy,
Chief Brand and Scientific Officer,
company transformation,
consumer needs,
customer engagement,
direct selling,
entrepreneurship,
global brand,
global markets,
Independent Beauty Consultants,
international business,
leadership appointment,
Lucy Gildea,
Mary Kay,
organizational growth,
Procter & Gamble,
product development,
R&D,
Ryan Rogers,
science-backed products,
scientific innovation,
skincare innovation,
STEM advocate,
women empowerment,
women in leadership,
women in STEM
How Businesses Can Lead on Climate Action and Sustainability
01/09/2025 | Companies
#GetOutInFront,
activism,
air pollution,
brand loyalty,
brand strategy,
carbon emissions,
climate change,
consumer activism,
consumer behavior,
corporate affairs,
corporate reputation,
corporate responsibility,
Deloitte research,
environmental issues,
ESG reporting,
extreme weather,
Gen Z,
meaningful actions,
millennials,
public sentiment,
recycling,
revenue growth,
risk resilience,
single-use plastics,
social issues,
social media influence,
societal concerns,
stakeholder values,
sustainability,
sustainable supply chains
Meet Marc: Insights from a Senior Marketing Manager at GoDaddy
10/22/2024 | Companies
brand strategy,
career advice,
career growth,
Cologne,
communication skills,
cooking,
cultural diversity,
customer focus,
customer perspective,
empathy,
flexibility,
football,
German market,
Germany,
global team,
GoDaddy,
GoDaddy Life,
innovation,
learning opportunities,
Marc,
marketing campaigns,
positive work environment,
product launches,
product marketing,
professional development,
remote work,
Senior Marketing Manager,
team collaboration,
teamwork,
travel,
volleyball,
work-life balance
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